On June 12, 2025, in Shenzhen, the OpenMinds (OM Connect Sdn. Bhd.) China branch launch event concluded successfully in the Bantian commercial area. This event officially announced the establishment of OpenMinds Shanghai, signifying a new phase in OpenMinds Malaysia’s strategic layout in the Chinese market.
The launch event gathered senior management from OpenMinds headquarters, key strategic partners, industry leaders, and representatives from mainstream media to witness this milestone moment together.
Since its establishment in 2012, OpenMinds has successfully expanded its business network into key markets such as Singapore, Hong Kong, and Shanghai, forming a comprehensive business system centred on digital marketing, brand strategy, technology development, and e-commerce solutions.
OpenMinds China Director Peng Qihui (Donut) stated at the launch: “Shenzhen, as a benchmark city for youth creativity and consumer vitality in China, will be an important strategic foothold for us to deepen our engagement in the Chinese market. We will fully leverage this geographical advantage to enhance the emotional connection between the brand and consumers, driving innovative breakthroughs and sustainable growth in the local market.” OpenMinds Malaysia Co-founder and Director Daryll, Co-founder and Technical Director Jeffery, and Creative Director Brian Siew attended the launch event and delivered speeches. They unanimously emphasised that the Chinese market occupies a core position in OpenMinds’ global strategic layout, and the company will leverage its extensive experience in brand building, industry connections, strategic consulting, and market expansion to provide professional services that are more aligned with local needs for Chinese clients.
The successful hosting of this launch event not only demonstrates OpenMinds’ high regard and long-term commitment to the Chinese market but also lays a solid foundation for the company’s continued development in China.
